DJ Shift is an American DJ and producer of electronic dance music. "Shift", meaning change, suits his personality and skillset perfectly when talking about his craft. This is due to his well-known ability to work with any genre of music, or combination of multiple genres at one time, to produce dynamic and high energy music sets. In addition Shift is quite known by most in the industry for possessing one of the most critical skillsets of being a professional DJ, which is the ability to read the crowd and change a performance on-the-fly in order to keep the energy of the event high. It is because of these two aspects that the name "Shift" became perfectly fitting. But no matter what you call him or whether or not you've ever seen him perform, one thing is for sure, when he's performing for you, you will surely know it. A triple threat of music talent, personality, and fashion sense Shift has become a member in a class all his own.